Become a dating coach

Hey there,

I’m Arnoud, the founder of AttractionGym. And I’m Daan, the most famous Dutch dating coach. When we started AttractionGym 11 years ago, we had no idea where this journey of becoming fulltime dating coaches would take us.

Now we know. It’s taken a lot of work to get here, but we can say with complete honesty that there is nothing we’d rather be doing. You may think the reason is because being a dating coach is all about gorgeous women and a never-ending slew of parties.

No dear friend, none of that (except the gorgeous women part, that’s 100% accurate). Our mission is about helping as many guys as we can.

We’ve likely transformed more lives in meaningful and often dramatic ways than most life coaches ever will. Because the guys we work with experience real struggles, and we uplift them in powerful ways.

We offer coaching and mentoring, ‘exposure therapy’ and dating strategies to help guys become more in tune with their authentic selves. It’s one of the most powerful gifts a man can receive.

To meet our goal of reaching as many men as possible, we’ve built an entire team of coaches in a variety of countries. We are passionate about growing our business, building systems and perfecting our craft.

To that end, we have one question for you:

Will you be our next top dating coach?

Here’s a bit about the job and lifestyle we can offer you:

  • Your job description will include going on adventures with women
  • We will teach you everything you need in order to excel at this
  • You’ll travel to some of the greatest party cities to teach bootcamps (think: Barcelona, Budapest, Amsterdam, Berlin, Brussels, etc.)
  • You’ll join a tribe of men who are fanatical about reaching their full potential, regarding both women and life in general
  • You will be in front of the camera – a lot
  • We will coach you to shoot fun educational videos that will inspire our audience
  • We will mentor you to become a recognized authority on authentic dating advice
  • You’ll have the freedom of a digital nomad, to eventually work and live where you like
  • You’ll have the potential to earn more than most people you know, based on your performance

However, it won’t all be glitz and glamor – what we are offering you is a hard-working, entrepreneurial lifestyle. And to be clear: this is a fulltime position. As we phase you in at the beginning, you may be putting in less hours, but you will eventually work up to fulltime.

A quick intro about us.

Eleven years ago, we started offering coaching programs. Now, we have teams based in Amsterdam (NL, headquarters), Ghent (BE) and Berlin (DE).

What defines us is our commitment to helping men achieve more fulfilling dating, love and sex lives. We do this by teaching authentic dating strategies. Some of the companies, coaches and writers that have inspired us in the past include: Mark Manson, Simple Pickup and RSD. But without the creepy old-school pickup lingo.

We grew to become the market leader in both the Netherlands and Belgium. It is our vision to claim the same position in Germany. We are also expanding into the English-speaking countries and possibly other languages as well.

Check out some of Daan’s videos.

Is this you?

For the right person, this is the opportunity of a lifetime!

To be clear, we don’t expect you to be a celebrity coach right off the bat. We’re looking for talent that we can develop, as we’ve done many times before (we’ve trained dozens of coaches in different countries).

Our selection process is a very gradual, no-nonsense approach. It’s important that we take our time to get to know you – and vice versa.

One of the first questions I ask every potential candidate is: where do you see yourself in 5 years? The reason for this is that I want to see everyone pursue their true passion in life. Do our visions align? Awesome. Not align? Not a problem, we just won’t be a good fit for each other.

Our training program will be individually tailored to you, highly structured, thorough and occasionally intense. You will be spending a lot of time in Amsterdam so that you get to know the team and receive all of the necessary training and mentoring.

To get an impression of our style and philosophy of coaching, please have a look at our website and YouTube channel:

>> /
>> AttractionGymTV (Youtube)

To summarize, these are the qualities we are looking for:

  • You have a passion to help other men with their dating lives. You have most likely gone through a transformation in your own pickup game.
  • You are great at communicating and expressing yourself. You love the idea of becoming a YouTube star.
  • You are coachable. Smart. A doer. Reliable through and through. You are the most driven person you know.
  • You have an entrepreneurial mindset. You are or will shortly be available for fulltime work. You like to travel and want to live in Amsterdam for a certain period of time.

If this sounds like you, then fill out the survey:


If you don’t feel this is the right fit for you but you know someone who might be interested, feel free to share.

I am looking forward to hearing from you!